Case studies

Most jobs start with a free 30-minute call and a free working sample on demo data, then a fixed-price build on live data. Bigger projects are scoped with a paid Opportunities Report first.

Deliverables are scoped before work begins — no surprise invoices and no open-ended retainers.

Every published story follows the same structure so you can compare them: the situation before the engagement in the client's own words, the specific bottleneck found on the call, what was actually built, how long it took, and the measurable change afterwards. Where a number is an estimate rather than a measurement, it is labelled as one.

What went wrong gets recorded too. Scoping decisions that turned out to be unnecessary, or a build that took longer than quoted, are more useful to a prospective client than a highlight reel — and a fixed-price model means those overruns cost me rather than you.

No invented clients, logos, quotes or star ratings, and no numbers a client hasn't confirmed. A story goes up only when the client has approved the wording and the figures in it, and it says who they are in their own words.

That makes this page slow to fill, and that's deliberate: a short list of real stories is more useful to you than a long list you can't check.

The Work page shows the jobs I've built, with real screenshots and photos: a Christmas tree sales system for a scout group, and replacement drainage grates made and fitted for an owners corporation.

The guides show how I think through a problem: how to trace a job end to end, how to score bottlenecks by frequency against cost, how to separate a training problem from a system problem. If that reasoning looks right to you, the free call will feel familiar.